New York, 22 March 2011 - Guthy-Renker, LLC, one of the largest direct marketing companies in the world, and Williams Lea, a global business process outsourcing company, announced today that they have entered into a five-year, $115M procurement management contract. Effective immediately, Williams Lea will manage sourcing activities for all of Guthy-Renker’s promotional print requirements. Williams Lea will provide process expertise and strategic sourcing capabilities, which will deliver significant cost savings while enhancing operational efficiencies for Guthy-Renker.

Georg Richter, Chief Operating Officer for Guthy-Renker, commented, “A critical component of our supply chain re-engineering strategy is to create an enhanced customer experience while building a faster and expandable delivery platform. We are confident that by leveraging Williams Lea’s industry expertise the partnership will deliver streamlined processes, flexibility in our supply chain and savings”.

“We are pleased that Guthy-Renker has selected Williams Lea as its print management partner,” said Frank Olivieri, Williams Lea’s President and Chief Operating Officer, Marketing Solutions, “we look forward to building a successful long-term partnership.”